tanner

→Download Membership Essentials: Recruitment, Retention, Roles, Responsibilities, and Resources

Synopsis :

     The updated and expanded ASAE guide to membership fundamentals Membership Essentials is the American Society of Association Executives' flagship guide to all aspects of membership development, recruitment, and retention. One of the five core topics for CAE preparation, membership is a fundamental area central to the role of membership director and association leader. This book is a comprehensive exploration of all aspects of membership, from engagement theory, to membership functions, to infrastructure, and much more. This new second edition has been updated with the most current practices, and includes expanded coverage of value proposition, strategic planning, model development, staff leadership, legal considerations, and other important topics that have come to the fore since the book's initial publication. Environmental factors and sustainability, governance, globalization, online communities, and the role of volunteers are discussed in greater depth, alongside foundational

Details :

Author : Sheri Jacobs

Pages : 304 pages

Publisher : Jossey-Bass

Language :

ISBN-10 : 111897624X

ISBN-13 : 9781118976241

(*) Download Membership Essentials: Recruitment, Retention, Roles, Responsibilities, and Resources Here ⇒ Click Here!

#POPULARBOOK, #MOBIPOCKET, #BESTSELLERBOOK-2022-2023